What is ROI? When people think about return on investment as it applies to meetings, they often think of dollars. In truth, demonstrating a meeting's ROI must go beyond a budget analysis and include supplier and stakeholder analysis, the development of learning objectives, evaluation and measurement and reporting. Meetings outcomes that we demonstrate to prove ROI can be soft, like “The committee demonstrate their commitment in the presence of the entire membership” to hard outcomes like “95% of the attendees will pass their CMP test with a score of 85% or better.” To walk through Fusion’s ROI process click next below. Or, select the topic that interests you from the list above. |

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